{"id":8688,"date":"2023-07-07T06:22:22","date_gmt":"2023-07-07T06:22:22","guid":{"rendered":"http:\/\/vh-crossmedia.eifel-medien.de\/?post_type=avada_faq&#038;p=8688"},"modified":"2024-02-15T15:08:11","modified_gmt":"2024-02-15T14:08:11","slug":"alt-text","status":"publish","type":"avada_faq","link":"https:\/\/vh-crossmedia.de\/en\/lexikon\/alt-text\/","title":{"rendered":"Alt text"},"content":{"rendered":"<p>The term \"alt text\" stands for \"alternative text\" and refers to a short description used in websites to explain images. This text is displayed if the image cannot be loaded or is used by people with visual impairments to understand the content of the image. The alt text is used to convey the meaning and context of the image when it is not directly visible. It should be concise and meaningful to give users an idea of what is shown in the image.<\/p>\n<p>Here are some examples:<\/p>\n<ul>\n<li>Suppose you have a website about pets and show a picture of a cute dog. The alt text could read: \"A young golden retriever playing in the park.\"<\/li>\n<li>If you have a logo on your website, the alt text could simply contain the company name, for example: \"vh-crossmedia Logo\".<\/li>\n<li>If you share a diagram or infographic, you should summarise the content of the diagram in the alt text. For example: \"A pie chart showing the distribution of age groups in a population.\"<\/li>\n<\/ul>\n<p>Alt text is important to ensure that all users can understand the content of a website, regardless of their ability to see images. By using meaningful and concise alt text, you can improve the usability of your website and ensure an accessible experience for all visitors.<\/p>","protected":false},"excerpt":{"rendered":"<p>Der Begriff &#8222;Alt-Text&#8220; steht f\u00fcr &#8222;alternativer Text&#8220; und bezieht sich  [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":9499,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"faq_category":[67],"class_list":["post-8688","avada_faq","type-avada_faq","status-publish","format-standard","has-post-thumbnail","hentry","faq_category-a"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alt-Text - vh-crossmedia | Volker Heupel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vh-crossmedia.de\/en\/lexicon\/alt-text\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alt-Text - vh-crossmedia | Volker Heupel\" \/>\n<meta property=\"og:description\" content=\"Der Begriff &#8222;Alt-Text&#8220; steht f\u00fcr &#8222;alternativer Text&#8220; und bezieht sich [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vh-crossmedia.de\/en\/lexicon\/alt-text\/\" \/>\n<meta property=\"og:site_name\" content=\"vh-crossmedia | Volker Heupel\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-15T14:08:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2023\/02\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1402\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/\",\"url\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/\",\"name\":\"Alt-Text - vh-crossmedia | Volker Heupel\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg\",\"datePublished\":\"2023-07-07T06:22:22+00:00\",\"dateModified\":\"2024-02-15T14:08:11+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/#primaryimage\",\"url\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg\",\"contentUrl\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg\",\"width\":1920,\"height\":1402,\"caption\":\"Volker Heupel | vh-crossmedia: Informationen zum Thema Grafik- und Webdesign von A bis Z in meinem Design-Lexikon\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/alt-text\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/vh-crossmedia.de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"FAQs\",\"item\":\"https:\\\/\\\/vh-crossmedia.de\\\/lexikon\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Alt-Text\",\"item\":\"https:\\\/\\\/vh-crossmedia.de\\\/en\\\/lexikon\\\/alt-text\\\/\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/#website\",\"url\":\"https:\\\/\\\/vh-crossmedia.de\\\/\",\"name\":\"vh-crossmedia | Volker Heupel\",\"description\":\"Von Entwurf bis Druck, von Flyer bis Magazin, von einfacher Website bis Content-Management-System, von Logo bis Corporate Identity: alles bei vh-crossmedia\",\"publisher\":{\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/#\\\/schema\\\/person\\\/ae3ae73f913cfbc8063e0ead0833894f\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/vh-crossmedia.de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/#\\\/schema\\\/person\\\/ae3ae73f913cfbc8063e0ead0833894f\",\"name\":\"vh-crossmedia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg\",\"url\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg\",\"contentUrl\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg\",\"width\":826,\"height\":604,\"caption\":\"vh-crossmedia\"},\"logo\":{\"@id\":\"https:\\\/\\\/vh-crossmedia.de\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Alt-Text - vh-crossmedia | Volker Heupel","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vh-crossmedia.de\/en\/lexicon\/alt-text\/","og_locale":"en_GB","og_type":"article","og_title":"Alt-Text - vh-crossmedia | Volker Heupel","og_description":"Der Begriff &#8222;Alt-Text&#8220; steht f\u00fcr &#8222;alternativer Text&#8220; und bezieht sich [...]","og_url":"https:\/\/vh-crossmedia.de\/en\/lexicon\/alt-text\/","og_site_name":"vh-crossmedia | Volker Heupel","article_modified_time":"2024-02-15T14:08:11+00:00","og_image":[{"width":1920,"height":1402,"url":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2023\/02\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/","url":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/","name":"Alt-Text - vh-crossmedia | Volker Heupel","isPartOf":{"@id":"https:\/\/vh-crossmedia.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/#primaryimage"},"image":{"@id":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/#primaryimage"},"thumbnailUrl":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2023\/02\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg","datePublished":"2023-07-07T06:22:22+00:00","dateModified":"2024-02-15T14:08:11+00:00","breadcrumb":{"@id":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/#primaryimage","url":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2023\/02\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg","contentUrl":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2023\/02\/vh-crossmedia-beitragsbild_logo-text_FAQ.jpg","width":1920,"height":1402,"caption":"Volker Heupel | vh-crossmedia: Informationen zum Thema Grafik- und Webdesign von A bis Z in meinem Design-Lexikon"},{"@type":"BreadcrumbList","@id":"https:\/\/vh-crossmedia.de\/lexikon\/alt-text\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/vh-crossmedia.de\/"},{"@type":"ListItem","position":2,"name":"FAQs","item":"https:\/\/vh-crossmedia.de\/lexikon\/"},{"@type":"ListItem","position":3,"name":"Alt-Text","item":"https:\/\/vh-crossmedia.de\/en\/lexikon\/alt-text\/"}]},{"@type":"WebSite","@id":"https:\/\/vh-crossmedia.de\/#website","url":"https:\/\/vh-crossmedia.de\/","name":"vh-crossmedia | Volker Heupel","description":"From design to print, from flyer to magazine, from simple website to content management system, from logo to corporate identity: everything at vh-crossmedia","publisher":{"@id":"https:\/\/vh-crossmedia.de\/#\/schema\/person\/ae3ae73f913cfbc8063e0ead0833894f"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/vh-crossmedia.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Person","Organization"],"@id":"https:\/\/vh-crossmedia.de\/#\/schema\/person\/ae3ae73f913cfbc8063e0ead0833894f","name":"vh-crossmedia","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2020\/01\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg","url":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2020\/01\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg","contentUrl":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2020\/01\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg","width":826,"height":604,"caption":"vh-crossmedia"},"logo":{"@id":"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2020\/01\/Volker-Heupel_vh-crossmedia_IMG_3848.jpg"}}]}},"_links":{"self":[{"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/avada_faq\/8688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/avada_faq"}],"about":[{"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/types\/avada_faq"}],"author":[{"embeddable":true,"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/comments?post=8688"}],"version-history":[{"count":0,"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/avada_faq\/8688\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/media\/9499"}],"wp:attachment":[{"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/media?parent=8688"}],"wp:term":[{"taxonomy":"faq_category","embeddable":true,"href":"https:\/\/vh-crossmedia.de\/en\/wp-json\/wp\/v2\/faq_category?post=8688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}