{"id":6937,"date":"2021-10-22T15:44:52","date_gmt":"2021-10-22T15:44:52","guid":{"rendered":"http:\/\/vh-crossmedia.eifel-medien.de\/?p=6937"},"modified":"2023-11-17T14:14:48","modified_gmt":"2023-11-17T13:14:48","slug":"een-goed-logo-ontwerpen","status":"publish","type":"post","link":"https:\/\/vh-crossmedia.de\/nl\/ein-gutes-logo-gestalten\/","title":{"rendered":"Ontwerp een goed logo"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:rgba(0,0,0,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p>Bei den vielen Logos, die ich bislang gestaltet habe, bleibt eine der gr\u00f6\u00dften Herausforderungen, es einfach (gut) aussehen zu lassen. Und obwohl diese Wort-Bildmarken immer eine Kombination aus Schrift und Grafik sind, sollte dennoch jedes Logo eindeutig von anderen unterscheidbar sein, flexibel in der Anwendung bleiben und im besten Fall \u00fcber seine Form vermitteln, ums was es geht. In Zusammenarbeit mit meinen Kunden und Kundinnen kommen auf diese Weise immer wieder interessante Ergebnisse zum Vorschein, die funktional sind und trotzdem den Namen und die Idee des Unternehmens ins Rampenlicht r\u00fccken.<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 100%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-6937 gallery-columns-1 gallery-size-full'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a data-rel=\"iLightbox[postimages]\" data-title=\"vh-crossmedia | Referenzen\" data-caption=\"\" href='https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/FREY-GRUPPE_Logo-Paper-Pressed-PSD-Logo-Mockup.jpg'><img decoding=\"async\" width=\"1200\" height=\"768\" src=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/FREY-GRUPPE_Logo-Paper-Pressed-PSD-Logo-Mockup.jpg\" class=\"attachment-full size-full lazyload\" alt=\"vh-crossmedia | Referenzen\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27768%27%20viewBox%3D%270%200%201200%20768%27%3E%3Crect%20width%3D%271200%27%20height%3D%27768%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" title=\"vh-crossmedia | Referenzen\" data-orig-src=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/FREY-GRUPPE_Logo-Paper-Pressed-PSD-Logo-Mockup.jpg\" data-srcset=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/FREY-GRUPPE_Logo-Paper-Pressed-PSD-Logo-Mockup-300x192.jpg 300w, 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data-sizes=\"auto\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a data-rel=\"iLightbox[postimages]\" data-title=\"vh-crossmedia | Referenzen\" data-caption=\"\" href='https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup.jpg'><img decoding=\"async\" width=\"1200\" height=\"768\" src=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup.jpg\" class=\"attachment-full size-full lazyload\" alt=\"vh-crossmedia | Referenzen\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27768%27%20viewBox%3D%270%200%201200%20768%27%3E%3Crect%20width%3D%271200%27%20height%3D%27768%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" title=\"vh-crossmedia | Referenzen\" data-orig-src=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup.jpg\" data-srcset=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-300x192.jpg 300w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-380x243.jpg 380w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-400x256.jpg 400w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-460x295.jpg 460w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-600x384.jpg 600w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-768x492.jpg 768w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-800x512.jpg 800w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup-1030x659.jpg 1030w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/Team-Henninghaus_Logo-21-09-Paper-Pressed-PSD-Logo-Mockup.jpg 1200w\" data-sizes=\"auto\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a data-rel=\"iLightbox[postimages]\" data-title=\"vh-crossmedia | Referenzen\" data-caption=\"\" href='https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup.jpg'><img decoding=\"async\" width=\"1200\" height=\"768\" src=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup.jpg\" class=\"attachment-full size-full lazyload\" alt=\"vh-crossmedia | Referenzen\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27768%27%20viewBox%3D%270%200%201200%20768%27%3E%3Crect%20width%3D%271200%27%20height%3D%27768%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" title=\"vh-crossmedia | Referenzen\" data-orig-src=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup.jpg\" data-srcset=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-300x192.jpg 300w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-380x243.jpg 380w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-400x256.jpg 400w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-460x295.jpg 460w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-600x384.jpg 600w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-768x492.jpg 768w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-800x512.jpg 800w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup-1030x659.jpg 1030w, https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/carmediaorg-LOGO_21-09_RGB-Paper-Pressed-PSD-Logo-Mockup.jpg 1200w\" data-sizes=\"auto\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-padding-top:30px;--awb-bg-size:cover;--awb-border-color:#19191a;--awb-border-top:1px;--awb-border-style:solid;--awb-margin-top:30px;--awb-margin-bottom:0px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_2_3 2_3 fusion-two-third fusion-column-first\" style=\"--awb-bg-size:cover;--awb-margin-top:-5px;width:66.666666666667%;width:calc(66.666666666667% - ( ( 4% ) * 0.66666666666667 ) );margin-right: 4%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-2\"><p>W\u00fcnschen Sie weitere Infos zu diesem Thema?<br \/>\nEntdecken Sie mein Portfolio!<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_3 1_3 fusion-one-third fusion-column-last\" style=\"--awb-bg-size:cover;width:33.333333333333%;width:calc(33.333333333333% - ( ( 4% ) * 0.33333333333333 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-button-wrapper fusion-align-block\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-span-yes fusion-button-default-type\" target=\"_self\" href=\"https:\/\/vh-crossmedia.de\/referenzen\/logo-illustration\/\"><i class=\"fa-th fas awb-button__icon awb-button__icon--default button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Portfolio<\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":6940,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[115],"tags":[107,106,16,20,21],"class_list":["post-6937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logos","tag-cd","tag-corporate-design","tag-grafikdesign","tag-logo","tag-logodesign"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ein gutes Logo gestalten - vh-crossmedia | Volker Heupel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vh-crossmedia.de\/nl\/een-goed-logo-ontwerpen\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ein gutes Logo gestalten - vh-crossmedia | Volker Heupel\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vh-crossmedia.de\/nl\/een-goed-logo-ontwerpen\/\" \/>\n<meta property=\"og:site_name\" content=\"vh-crossmedia | Volker Heupel\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-22T15:44:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-17T13:14:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vh-crossmedia.de\/wp-content\/uploads\/2021\/10\/FREY-GRUPPE_Logo-Paper-Pressed-PSD-Logo-Mockup.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta 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