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The classics: expressive adverts

2024-05-09T10:51:11+02:0007 May 2024|

In today's digital world, print advertising may seem old-fashioned to some. But for companies that operate regionally and sell products or services directly to customers in their area, print is still a powerful and effective advertising medium.

Why print advertising works for your local business:

  • Quick attention and response: Print media such as newspapers, advertising journals and trade journals are read by many people in your region every day. With a well-placed advert you can attract attention quickly and stimulate spontaneous purchases.
  • Perfect for seasonal offers and events: Print advertising is ideal for advertise current offers, promotions and events. Whether Mother's Day, Easter or the next city festival - with a print advert you will be present at the right time and reach exactly the right customers.
  • Targeted approach: Local print media offer the opportunity to place your advertising regionally limited to switch. How to reach exactly the target groupthat is relevant for your offer.
  • Serious and trustworthy appearance: Print media continue to enjoy a high degree of popularity. Seriousness and credibility. By placing your advert in a respected medium, you strengthen the trust of potential customers in your company.
  • Individual design and recognition value: With my experience and creativity I design for you unique print advertsthat are tailored to your target group and have a high recognition value. This will help you stand out from the competition and remain in the memory of your customers.

Print advertising is dead? Not at all!

Especially in combination with online marketing, print advertising for local companies can a strong and profitable strategy be.

Let me advise you and together we will develop a print campaign that will inspire your customers and increase your sales.

Would you like more information on this topic?
Discover my portfolio!

Increase user interaction: creative graphics for social media

2024-08-08T15:45:02+02:0005 July 2023|

Whether for the launch of a new brand or the optimisation of an existing social media strategy - visual content plays a decisive role in establishing an online identity.

As a graphic and web designer, I would like to suggest some important points to keep in mind when creating engaging graphics for various social media platforms to strengthen your brand presence and encourage user interaction:

  • Understanding your target group: In order to create graphics that appeal to your target group, it is important that we gain detailed information about your target group. The better we know the demographic characteristics, interests and preferences, the more targeted I can make the graphics.
  • Consistent visual identity: For your brand to look consistent across social media platforms, it's crucial that we consider the information about your brand colours, fonts and overall style so that I can use these elements in the graphics.
  • Platform-specific requirements: Each social media platform has different requirements for graphics in terms of size, format and file size. As a designer, I take these technical aspects into account and ensure that your graphics comply with the guidelines of each platform.
  • Eye-catching design: To attract the attention of users, I develop graphics with an appealing design. I use visual elements such as colours, contrasts and images to ensure that your graphics stand out and appeal to viewers.
  • Communicate a clear message: Graphics should convey a clear message that is understandable at first glance. I work to design the most important information and visual elements so that your message is perceived directly and unambiguously.
  • Involving users: To encourage user interaction, I can incorporate interactive elements into your graphics. For example, this could be a question, a call to participate in an action or a request for comments to encourage users to get involved.
  • Quality and professionalism: As a designer, my goal is to create high quality graphics that make a professional impression. I use high quality images, make sure text is easy to read and pay attention to detail to ensure your graphics look professional.
  • Testing and customisation: After publishing the graphics, I monitor performance and user reactions. If necessary, I can make adjustments to improve the effectiveness of the graphics and further encourage interaction.

By taking these points into consideration and working with me as a graphic and web designer, we can create engaging graphics that strengthen your brand presence and encourage user interaction on various social media platforms.

The classics: expressive adverts

2023-11-18T09:43:07+01:0005 January 2023|

For target groups that purchase services or products regionally, a regional marketing strategy is still important in the age of online marketing. Display in newspapers, trade journals and advertising journals still makes sense.

Advertising in print media is particularly worthwhile for current offers that encourage spontaneous purchases. This type of advertising also works traditionally well for certain occasions or events. Advertisements can be regionally limited for targeted advertising and in sector-specific newspapers or magazines they reach exactly the right addressees.

I design customised print ads for you with recognition value that stand out and are read.

Would you like more information on this topic?
Discover my portfolio!

The classics: expressive adverts

2024-02-15T11:15:41+01:0026 March 2022|

For target groups that purchase services or products regionally, a regional marketing strategy is still important in the age of online marketing. Display in newspapers, trade magazines and advertising journals still makes sense. Advertising in print media is particularly worthwhile for current offers that encourage spontaneous purchases. This type of advertising also works traditionally well for certain occasions or events. Advertisements can be regionally limited for targeted advertising and in industry-specific newspapers or magazines they reach exactly the right addressees.

I design customised print ads for you with recognition value that stand out and are read.

Would you like more information on this topic?
Discover my portfolio!

Dancing to cool beats ...

2023-10-22T09:12:00+02:0015 January 2022|

Ideenschmiede Puderbacher Land is a volunteer project organised by the Puderbach Association of Municipalities. With the idea of a free "hip-hop workshop" with two-time German champions Gabriel Hermes and Miah Bein from Tanzfabrik Mittelrhein, more than 60 children (tested) were able to escape from everyday life and simply dance under almost normal conditions in four workshops over two days.

A great project that I was able to accompany with the appropriate advertising measures.

Beer mat fundraiser with raffle

2023-10-22T09:12:00+02:0030 November 2021|

For some time now FREYwillig & with heart under the motto "Regional. Social. From the heart." in the name of a good cause. The enterprising Westerwald natives Christian Frey and Ingo Bein are present on all channels and skilfully use print, web and social media for their projects.

The current idea of a "beer mat donation campaign" encourages local restaurants to turn beer mats into a donation in favour of social projects with the help of sponsors. The additional "joker lids" will also enable participation in a raffle with prizes totalling 5,000 euros!

As with every "FREYwillig & mit Herz" project, I am happy to be able to contribute to its success with my graphic design services when the motto is "Your donation for our region".

Focus on humanity and sustainability

2024-02-15T10:50:57+01:0029 August 2021|

The AWO Siegen consistently pursues the idea of inclusion and solidarity with its facilities. Hotel Fünf10, Restaurant Fünf10 and the Academy Nine10 around. In this way, the vision of equal participation and sustainable integration of people with disabilities into the world of work is pursued. The employees with and without disabilities are a well-rehearsed team and work hand in hand - in such a way that everyone can contribute their individual potential. In addition, the projects have a natural, resource- and climate-friendly concept.

I am very pleased to be able to support these organisations with various advertising measures.

Cornelia Bauer: Focus on selling

2023-10-21T10:25:44+02:0029 June 2021|

Sales is more than just selling products or services, the customer needs a holistic strategy. Cornelia Bauer works face to face or in small groups with comparable target groups in her sales training and analyses where the relevant customers can be found, how to look after them perfectly, retain them and turn them into enthusiastic regular customers, because professional training is necessary and essential for success in sales. I am happy to support you with the appropriate advertising materials.

The classics: expressive adverts

2024-02-15T11:20:32+01:0001 August 2019|

For target groups that purchase services or products regionally, a regional marketing strategy is still important in the age of online marketing. Display in newspapers, trade journals and advertising journals still make sense. I design customised print ads for you with recognition value that stand out and are read.

Would you like more information on this topic?
Discover my portfolio!

Clean work

2023-10-21T11:51:54+02:0013 March 2018|

For my client in the field of infrastructural building management, the Peterhoff GroupI was once again able to design various image adverts to represent the company to its partners and clients.

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