Webdesign Archive - Page 5 of 10 - vh-crossmedia

Frisch im Netz: Wechseljahrberaterin Ulrike Platt

vh-crossmedia2023-11-17T14:37:28+01:0011. October 2022|

Wenn bei Frauen die schwankenden Hormone alles auf den Kopf stellen, wenn die Gefühle und Stimmungen mit ihnen Achterbahn fahren, dann wünschen sie sich vielleicht eine Wegbegleiterin, die sie mit Ihren Fragen ernst nimmt. Die ihnen zuhört und mit ihnen nach Antworten und Lösungen sucht. Diese Beratung für Frauen im Wechsel liefert Ulrike Platt – die Expertin für das Klimakterium.

Für dieses bisher wenig beachtete Thema habe ich sehr gerne eine ansprechende Internetseite (und natürlich passende Visitenkarten) erstellt, damit die für Frauen oftmals einschneidende Erfahrung im gesellschaftlichen Austausch präsenter wird.

wechsel-seitig.de

Fresh on the net: FV 1922 Daufenbach e.V.

vh-crossmedia2023-11-17T14:37:32+01:0030 August 2022|

Daufenbach has been chasing after the round leather for more than 100 years now. In addition to the traditional football section, the club also offers gymnastics, football golf and even hip hop! The latter was established in 2022 and is very popular with 6 to 17-year-olds in the region. This means that dusty club life is finally a thing of the past. Of course, this breath of fresh air also includes a modern website and various advertising and PR measures, which I was happy to contribute and wish all the best for the future!

fv-daufenbach.de

Tipps & Tricks Nr. 10

vh-crossmedia2023-11-17T10:25:25+01:0016. July 2022|

In the "neunmalklug" section, I publish tips, tricks and technical information about graphic and web design at irregular intervals. Today:

Was macht eine gute Webseite aus?

Eine gute Unternehmenswebsite ist entscheidend für den Erfolg eines Unternehmens im digitalen Zeitalter. Hier sind 9 Empfehlungen, die Ihnen helfen können, eine erfolgreiche Website gestalten zu lassen:

Definieren Sie Ihre Zielgruppe: Bevor Sie Ihre Website gestalten, sollten Sie sich über Ihre Zielgruppe im Klaren sein. Wer sind Ihre Kunden? Was sind ihre Bedürfnisse und Erwartungen? Passen Sie Ihre Website an diese Zielgruppe an.
Klare Struktur: Eine klare Struktur und Navigation sind wichtig, damit Besucher schnell finden, wonach sie suchen. Eine einfache Menüstruktur, die die wichtigsten Bereiche Ihrer Website abdeckt, erleichtert das Navigieren.
Inhalte: Bieten Sie qualitativ hochwertige Inhalte, die Ihre Zielgruppe ansprechen. Sie sollten nicht nur informativ sein, sondern auch ansprechend und leicht verständlich. Verwenden Sie auch Bilder und Videos, um Ihre Inhalte aufzulockern.
Mobile Optimierung: Immer mehr Menschen nutzen mobile Geräte, um im Internet zu surfen. Stellen Sie sicher, dass Ihre Website für alle Geräte optimiert ist, einschließlich Smartphones und Tablets.
Schnelle Ladezeiten: Eine schnelle Ladezeit ist entscheidend für den Erfolg Ihrer Website. Optimieren Sie Ihre Bilder und verwenden Sie eine zuverlässige Hosting-Plattform, um sicherzustellen, dass Ihre Website schnell lädt.
SEO: Suchmaschinenoptimierung ist ein wichtiger Faktor für den Erfolg Ihrer Website. Achten Sie darauf, dass Ihre Website mit relevanten Keywords und Meta-Tags optimiert ist, um in den Suchmaschinenergebnissen gut zu ranken.
Social-Media-Integration: Verknüpfen Sie Ihre Website mit Ihren Social-Media-Kanälen, um Ihre Reichweite zu erhöhen und Besucher dazu zu ermutigen, Ihre Inhalte in sozialen Netzwerken zu teilen.
Kontaktmöglichkeiten: Stellen Sie sicher, dass Besucher einfach Kontakt mit Ihnen aufnehmen können. Fügen Sie eine Kontaktseite hinzu und bieten Sie verschiedene Kontaktmöglichkeiten an, wie z.B. Telefon, E-Mail und Kontaktformular.
Aktualität: Halten Sie Ihre Website immer aktuell, indem Sie regelmäßig neue Inhalte hinzufügen und vorhandene Inhalte aktualisieren. Eine veraltete Website kann Besucher abschrecken und Ihre Glaubwürdigkeit beeinträchtigen.

Fancy applying these tips to YOUR project?
I look forward to hearing from you!

Tips & Tricks No. 9

vh-crossmedia2023-11-17T10:25:26+01:0016 April 2022|

In the "neunmalklug" section, I publish tips, tricks and technical information about graphic and web design at irregular intervals. Today:

What characterises a good logo design?

Here are 9 tips for a good logo:

Simplicity: The logo should be simple and easy to understand so that it is easily recognisable.
Memorability: The logo should be easy to remember so that it is memorised by customers.
Recognisability: The logo should be unique so that it is easily recognisable when displayed on different media and materials.
Originality: The logo should be unique and different from other logos in the industry.
Timelessness: The logo should have a certain timelessness so that it still looks current and modern years later.
Adaptability: The logo should look good in different sizes and formats and be easy to present on different backgrounds and materials.
Choice of colours: The colours of the logo should be chosen to match the brand and create an emotional connection to the customer.
Font: The font of the logo should match the brand and be easy to read.
Meaningfulness: The logo should convey a clear message about the company or brand. It should give the customer an idea of what the company does and what it stands for.

Should we use these tips together?
I look forward to helping you further!

Fresh on the net: Solar Wilden

vh-crossmedia2023-11-17T14:12:14+01:0005 April 2022|

SOLAR WILDEN has been offering state-of-the-art photovoltaics for 15 years. More than 3000 installed PV systems and an experienced team speak for themselves. With its photovoltaic, battery storage and electromobility services, customers reduce their energy costs, become independent and protect the climate.

I am delighted to be able to provide the company with a new logo and a suitable website for a successful public image.

solar-wilden.de

Data protection and SSL obligation

vh-crossmedia2022-03-27T16:28:39+02:0001 February 2022|

The new General Data Protection Regulation (GDPR) came into force on 25 May 2018 to ensure uniform data protection throughout the EU. The GDPR affects all websites that request personal data, i.e. email addresses (e.g. via newsletters or downloads), login data entered by users in the browser, contact or order forms and all online shops.

Is SSL encryption of my website important or even mandatory?

The use of an SSL certificate for websites has been recommended for some time and is also categorised positively by Google for search engine rankings. Google penalises websites that do not have an SSL certificate

If your website does not have a valid SSL certificate, visitors will receive a warning - in the worst case even an error message. Many visitors will then close the page.

When using a website, personal data of the visitor can be collected via various input fields and processed for the respective request. Unsecured input can be tapped and even changed by third parties without being noticed. Without SSL encryption, you enable an attack on sensitive data!

In addition to these aspects, it should also be mentioned that an SSL certificate is mandatory under the GDPR if you offer a contact form on your website, for example. An infringement can be penalised with a fine of up to €50,000.

What is "SSL" anyway?

SSL certificates are an all-encompassing measure to protect personal data and create trust. A small lock symbol in the browser bar indicates when we are using SSL encryption. But what is SSL?

SSL stands for "Secure Sockets Layer". It is a network protocol for the secure transmission of data. Websites can be equipped with the SSL certificate. Put simply, all data traffic from a website to the visitor and vice versa is encrypted so that the transmitted data cannot be viewed or intercepted by anyone else. This is often important for companies in order to be seen as trustworthy by their customers. The encrypted access to a website always takes place via https before the entered URL.

If you need support for the encryption of your website, please feel free to contact me!

Dancing to cool beats ...

vh-crossmedia2023-10-22T09:12:00+02:0015 January 2022|

Ideenschmiede Puderbacher Land is a volunteer project organised by the Puderbach Association of Municipalities. With the idea of a free "hip-hop workshop" with two-time German champions Gabriel Hermes and Miah Bein from Tanzfabrik Mittelrhein, more than 60 children (tested) were able to escape from everyday life and simply dance under almost normal conditions in four workshops over two days.

A great project that I was able to accompany with the appropriate advertising measures.

Fresh on the net: Centre - Assisted living

vh-crossmedia2023-10-21T10:20:08+02:0012 December 2021|

Mittelpunkt offers assisted living in the districts of Düren, Aachen, Erfkreis, Euskirchen and Heinsberg for people who, in addition to the experience and skills they have acquired over the course of their lives, have special needs due to a mental illness and/or physical illness and/or mental disability.

I am delighted to be able to support this helpful company with a website relaunch.

centre-point-bewo.de

Fresh on the net: Way out - Assisted living

vh-crossmedia2023-10-21T10:20:08+02:0009 December 2021|

Assisted living Ausweg offers outpatient assisted living as part of integration assistance and educational support for young adults. The aim of the support is to break loneliness and the vicious circle, improve the living situation of affected people and make it easier for them to participate in life in the community.

I am pleased to be able to help with this sensible offer by relaunching the website.

bewo-ausweg.de

More than a club ... JSG Puderbach

vh-crossmedia2023-10-21T10:20:09+02:0001 December 2021|

Demographic change is also causing problems for amateur clubs in rural areas. Many teams have difficulties filling their starting eleven, especially in the upper age groups. This is where the formation of a youth football association (JSG) can help.

The Puderbach youth football association is made up of four regional clubs. And in order to promote the youth leagues, a little PR was needed, with a new layout for articles in the club magazine and suitable social media posts. I wish the teams the best of luck!