Lexikon Grafikdesign und Webdesign – U

The term "URL" stands for "Uniform Resource Locator" and refers to the address of a website on the Internet. It is the unique string of characters used to identify and access a specific website.

A URL normally consists of different parts:

• Protocol: The protocol specifies how the information is exchanged between the browser and the web server. A common protocol is "http://" or "https://", where the "s" in "https://" stands for an encrypted connection.
• Domain: The domain is the main part of the URL and identifies the specific web page or website, such as "www.vh-crossmedia.de".
• Paths and files: After the domain, additional paths and files can be specified in the URL to reach certain pages or resources on the website, such as "/vh-crossmedia-blog/" for the blog area.

To summarise, the URL in web design is used to define and call up a unique address for a website. A well-designed URL can improve user-friendliness and help visitors to find the desired content quickly. For example, a descriptive and easy-to-remember URL such as "www.www.vh-crossmedia.de/referenzen/webdesign" can give the user clear information about where to look for web design references on the website.

A "subpage" in web design refers to an additional page that is linked to the main page of a website. It usually contains more specific information or more detailed content on a particular topic that is addressed on the main page.

For example, let's imagine a website for a fashion shop. The home page could give a general overview of the shop and the products on offer. On the homepage, there could be a menu item such as "Women's clothing". When a visitor clicks on this menu item, they are redirected to a subpage that specifically presents women's clothing. Here the visitor will find detailed information on the available garments, sizes, colours etc.

The subpage is often used to structure content and provide visitors to a website with better navigation and targeted information. By linking the main page and subpage, users can easily switch back and forth between different content by clicking on corresponding menu items or internal links.

It is important that the design and usability of a subpage is consistent with the overall design of the website to ensure a seamless experience for visitors.

Find here Examples of some of the websites I have created.

"Usability" refers to the ease of use and the ability of a product to be used effectively and efficiently by users to achieve their goals. In the field of web design, usability is an important factor in the success of a website, as it helps to ensure that visitors have a positive experience on the website and can easily find their way around.

Web designers play an important role in creating a user-friendly website. They need to ensure that navigation is simple and intuitive, content is easily accessible and interaction with the website is enjoyable. This can be achieved by using clear and unambiguous buttons, reducing distractions and optimising the loading speed of the website.

Good usability can help users stay on a website longer and return more often. Poor usability, on the other hand, can lead to users becoming frustrated and leaving the website to visit another website that better fulfils their needs. Web designers must therefore consider the needs and expectations of users to ensure that the website has good usability and provides a positive user experience.