Accessibility refers to the design of products, services or environments that are accessible to all people, regardless of their individual abilities or limitations. In the field of graphic and web design, accessibility means that information, content and functions are presented in such a way that they can be used by a wide range of people.
This includes, for example, the consideration of people with visual impairments. To ensure that content is accessible to them, designers must take various elements into account. These include the use of clear and legible fonts, sufficient contrast between text and background and alternative texts for images that can be read aloud by screen-reading programmes.
In addition, it is important that the navigation on a website or in a graphic is intuitive and user-friendly. People with motor impairments, who may have difficulty clicking or typing, should be able to reach all functions and content easily.
Considering accessibility in graphic and web design is of great importance as it ensures that all people can access information and services equally. It enables people with different abilities to actively engage in the digital world and fulfil their needs. By creating accessible designs, designers are helping to promote an inclusive society in which no one is excluded due to limitations.