There are many design principles in graphic design, but here are some of the most important ones:
- Contrast: Contrast refers to the difference between two elements in a design. By using contrast, you can draw the viewer's attention and reinforce the hierarchy in the design.
- Repetition: Repetition is a design principle that refers to the use of recurring elements in the design. Repetition can be used to create a coherent and consistent design.
- Alignment: Alignment refers to how elements are placed in the design. A clear and consistent alignment can create a balanced and harmonious design.
- White space: White space, also known as negative space, refers to the empty space between the elements in the design. The use of white space can improve the readability and impact of the design.
- Hierarchy: Hierarchy refers to how the elements in the design are arranged to direct the viewer's attention. A clear hierarchy can emphasise important information and make the design more effective.
- Colour: Colour is an important design element in graphic design. The use of colour can influence the mood, effect and legibility of the design.
- Typography: Typography refers to the use of fonts and text formatting in the design. By choosing the right font and formatting, you can improve the readability and impact of the design.
These design principles are important tools for designers to create effective and appealing designs.
