"Typography" refers to the art and technique of designing fonts, font sizes, line spacing, column widths and other aspects of text layout. It is an important part of graphic design and web design, as it helps to make texts easy to read and appealing.
In graphic design, typography can be used to create logos, posters, brochures and other printable materials. By choosing the right fonts and font sizes, graphic designers can communicate a message more effectively and convey a certain feeling or mood. Typography can also help define a brand and give it a unique look and feel.
In web design, typography is an essential part of the layout and user experience. Well-designed typography can help improve the readability of text on different devices and screen sizes and create a clear visual hierarchy. The choice of font and font size can also help to convey a certain mood or feeling on a website. In addition, typography can also help to improve the accessibility of a website and increase readability for people with visual impairments.