In the "neunmalklug" section, I publish tips, tricks and technical information about graphic and web design at irregular intervals. Today:
9 x facts, figures and data on the importance of graphic and web design
- According to a study by Google, 53% of users leave a mobile website if it takes longer than 3 seconds to load.
- A survey by HubSpot found that 38% of users leave a website if the layout and design are unattractive.
- A study by Adobe found that 39% of users will stop visiting a company's website if the images do not load well.
- A Stanford survey found that 75% of users judge a company by the design of its website.
- With the increasing use of smartphones and tablets, mobile-optimised website design is of great importance. According to Statista, mobile devices accounted for around 55% of internet traffic worldwide in 2021.
- According to a study by the Missouri University of Science and Technology, visitors to a website form a first visual impression within just 0.2 seconds. An appealing and professional web design can arouse the interest of visitors and keep them on the website for longer.
- A survey by Blue Corona found that 48% of users rate a website as a company's credibility based on its design.
- 94% of consumers say the design of a website is the reason they distrust or reject a website, according to a survey by IronPaper.
- According to a survey by Canva, 65% of small business owners say that good design is critical to the success of their business.