News from vh-crossmedia
Completed projects and news from my work
Tips & Tricks No.6
In the "neunmalklug" section, I publish tips, tricks and technical information about graphic and web design at irregular intervals. Today:
Graphic design basics: Balance
Here is 9 x expertise on the topic of "balance" in graphic design:
- Symmetry and asymmetry: The use of symmetrical or asymmetrical arrangements of visual elements to create a balanced and harmonious overall picture.
- Proportions and proportions: The use of proportions and proportions to create a balanced and harmonious overall picture.
- Colour contrasts: The use of colours to distinguish visual elements from one another or to highlight certain areas.
- Negative space or white space: The use of empty space or white space around visual elements to draw focus to certain areas or achieve a desired effect.
- Hierarchy: The use of space to create a hierarchy of visual elements and help the viewer quickly grasp the most important information on a page.
- Spacing: The placement of visual elements at a certain distance from each other to create a balanced overall picture and facilitate the perception of content.
- Text and image distribution: The distribution of text and image elements in space to create a balanced and more legible composition.
- Contrast: The use of contrasts in size, shape or colour to create a balanced overall picture and highlight visual elements.
- Structure: The use of space to create a clear structure and organisation of visual elements and to achieve a balanced overall picture.
Fresh on the net: Blitz Blank Peterhoff GmbH
As a further member of the Peterhoff Group, the subsidiary Blitz Blank Peterhoff GmbH was also given a new look on the Internet. Founded in 1912 as a pure building cleaning company, Blitz Blank is now a professional in infrastructural building management in Berlin and the surrounding area:
Fresh on the net: DENTCARE
As part of a wide range of services in the field of vehicle preparation, DENTCARE's core competence lies in dent removal using paintless dent removal technology. It was time to give the young entrepreneurs and their modern processes a suitable website:
Fresh on the net: WWS Schutz und Sicherheit GmbH
The subsidiary of the Peterhoff Group, WWS Schutz und Sicherheit GmbH, is an experienced specialist for security and safety services - and has been since 1966. Following the relaunch of peterhoff.de, the WWS website was also completely overhauled in the interests of uniformity, so that all of the Group's services can shine as if from a single mould:
Fresh on the net: Dorfgemeinschaft-Sinzenich e.V.
A little local patriotism once again: for the active members of the Sinzenich village community association, the promotion of local history is a priority alongside the protection of nature and the countryside and the promotion of art and culture. After our first joint project on the Mühlenbach path it was time to develop an appealing website for the association, on which the numerous projects and awards could be presented in an appealing way:
New logo for Ideen-Schmiede
The aim of the engagement promoters of VG Puderbach in the Westerwald is to find new projects to improve coexistence, social interaction or simply to beautify the immediate surroundings in the communities with the help of all interested citizens and thus to sustainably promote new forms of engagement. As a central instrument, the engagement promoters use the ideas forge, in which citizens, companies and local authorities jointly develop and implement specific projects in selected fields of action. I am delighted that I was able to make my contribution with a logo.
Fresh on the net: Cousin tree care
In their work, Etienne Cousin and his team attach particular importance to occupational safety and the protection of nature and species. Reason enough for me to create an appealing website for the hard-working arborists and tree fellers that adequately presents their extensive services:
New logo for Siegerland instance: Göbel Bestattungen
The traditional company Göbel Bestattungen in Netphen wanted a contemporary redesign of its image - with fresh colours and a unique touch. The result is a dynamic and individual logo, which is of course also reflected in the new business stationery. An original colour combination as part of the modernisation ensures clarity and a suitable typography places the focus on personal service.
Fresh on the net: Lohndrusch Müller
You never stop learning: The words "Lohndrusch" and "Körnerdrusch" were completely unknown to me until I was allowed to create a website for Michael Müller from the Eifel region. The compact information was presented in an appealing and topic-orientated way. Unfortunately, the site is already offline again ...
Tips & Tricks No. 5
In the "neunmalklug" section, I publish tips, tricks and technical information about graphic and web design at irregular intervals. Today:
Graphic design basics: Hierarchy
Here is 9 x expertise on the topic of "hierarchy" in graphic design:
- Size and weight: Use different sizes and weights of fonts to create visual hierarchies and emphasise important information.
- Colour: Use of colours to create visual hierarchies and highlight important information.
- Position: Placement of visual elements at strategic points on a page to convey the importance and sequence of information.
- Contrast: Use of contrasts in colour, size and shape to create visual hierarchies and highlight important information.
- Consistency: Use of consistent visual elements to create a clear hierarchy and facilitate the perception of content.
- Attention: Use of visual elements to draw the viewer's attention to important information.
- Shape: Use of shapes to create a clear hierarchy of visual elements and emphasise important information.
- Visual language: Use of visual language to convey complex information quickly and simply and to create a clear hierarchy of information.
- Negative space or white space: Use of empty space or white space around visual elements to focus on specific areas and create a clear hierarchy.
All logos/proprietary names/trademarks and graphics/photos shown are for illustration and reference purposes only and are the sole property of the respective owner/originator or copyright holder. The inclusion of hyperlinks to external sites is, as is usual on the Internet, for reference purposes only and does not constitute a recommendation or endorsement of the respective offer by vh-crossmedia | Volker Heupel. Liability, in particular for any damage or consequences arising from the use of the offer, is excluded - vh-crossmedia | Volker Heupel is not responsible for the content of websites to which direct or indirect reference is made via links. If, in your opinion, there is questionable content or content that violates applicable law, please inform me so that the relevant information can be updated or removed.
